AsianFin--SHEIN, a global online fashion and lifestyle retailer, has announced the expansion of its SHEIN Exchange resale platform to European continent and Britain. Customers in France are the first in the region to access this platform.

SHEIN Exchange is a peer-to-peer online resale platform for buying and selling pre-owned SHEIN products. The platform is being rolled out in phases across three of SHEIN's markets. It is currently available to users in France, with plans to extend to Britain and Germany soon.

Accessible directly through the existing SHEIN app, the SHEIN Exchange feature streamlines the resale process with an intuitive interface. This interface pre-populates a list of the customer's previous purchases, each with a "sell" button, making it easy to list items for sale.