Gold jewelry prices in China surged on November 11, with multiple major brands raising their rates above 1,300 yuan ($179.30) per gram, according to market data.

Chow Sang Sang and Chow Tai Fook both listed their domestic pure gold jewelry at 1,308 yuan ($180.20) per gram, while Lao Miao Gold and Lao Feng Xiang priced theirs at 1,310 yuan ($180.50) per gram. Luk Fook Jewelry’s rate stood slightly lower at 1,277 yuan ($176.00) per gram.

The increases reflect continued strength in global gold prices and rising domestic demand ahead of the year-end shopping season.