Meta AI’s mobile app has seen a sharp rise in both downloads and daily users after the debut of its new ‘Vibes’ AI video feed.

Fresh data from market intelligence firm Similarweb shows that daily active users on iOS and Android climbed to 2.7 million as of October 17, up from roughly 775,000 a month earlier.

App installations also accelerated, averaging about 300,000 new downloads per day—up from fewer than 200,000 daily just weeks ago.