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Renault Taps Former Mercedes Exec Katrin Adt to Lead Dacia Brand

Sep 01, 2025, 5:57 a.m. ET

AsianFin -- French automaker Renault has named Katrin Adt, a former Mercedes-Benz vice president, as the new managing director of its budget-friendly Dacia brand, the company announced Monday.

Adt succeeds Denis Le Vot, who was previously considered a top candidate for Renault’s CEO role. Le Vot will now depart the company, the group confirmed, as Renault undertakes a broader management reshuffle under new CEO Francois Provost.

Adt’s appointment comes as Renault seeks to strengthen Dacia’s market position and drive innovation in its value-oriented lineup, leveraging her experience from Mercedes-Benz to steer the brand’s growth strategy.

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